Address: 55 Groton St. Pepperell, MA 01463  ~  Phone: 978.433.4910

Evening Sun Fly Shop

March 2023 Update

To my loyal & valued customers,

We are heading for the cold/snow finish line. Don’t put away your blowers and shovels just yet. As we approach our season of robust running water, bountiful bugs and warming weather ask yourself “Am I gear ready?” Are your lines in need of replacement? Do I need a sink tip? Are my waders leaking? Is my rod older than me? Are my wading boots uncomfortable and from the 1900’s? Now, while time is on your hands, is the moment of action. Stop in to see the lineup of new innovative items that won’t break the bank!!

Pat Perkins, an area Bamboo Rod maker extraordinaire, has decided to put his exquisite collection of recently made rods in the shop for sale. Come in to see his collection and become an owner!

Lastly, want to go to Pennsylvania on a fly-fishing trip in May? The shop will be hosting a trip to the “Montana of the East” – that being Pennsylvania – 5 days – lodging, guides, etc. on historic, fabulous limestone rivers and creeks. Only 4 people on this trip. No need to get on an airplane. Drive to hallowed waters, meet new fishing buddies, learn about new waters all for a very reasonable price. Call or email the shop for complete details. I have been 8 -10 times and always can’t wait to get back!

See You on the water,

Charlie Shadan


NEWS – NEWS – NEWS

On March 9th, the shop will be conducting a FREE 1.5-hour seminar to explain the most popular fly lines, their tapers and their specific uses in fly fishing. The class will begin at 6:00 – 6:15pm and seating will be limited – Call or email for a spot – This class will clarify most of your questions about your lines.

Free – Free – Free

On March 16th, the shop will be conducting another FREE hands-on seminar. Learn about all types of leaders, common fly-fishing knots and the use of tippet rings in your nymph set-up. Tippet material – both mono and fluorocarbon will be discussed as well. This seminar will be 1.5-hour and will begin also at 6:00 – 6:15pm. Call or email to secure a spot. Seating will be limited.

Don’t miss out on a chance to de-mystify some fly-fishing issues. FAQ’s and hands on instruction will be the focus of these seminars.

Check out the class still to come at the shop this year:

1) Saturday, April 8th, 2023

Aquatic Bugology Class – the shops’ highlight of the year. Still some spots left. Don’t miss out on this one!! Jon Sweatman and Charlie Shadan conduct a classroom and underwater exploration of bugs in our area rives. Highly acclaimed by all who have taken the class for the last 10 years. 9:30am – 4:00pm. $125.00/person

Call or email the shop for all details and to sign up for any offering.


Just arrived at the shop:

1) A large new inventory of fly tying lights and magnification to aid in your tying. Low prices and top quality are the hallmarks here.

2) New Thomas & Thomas rods for the upcoming season. Made right here in Greenfield, Mass.

Fly tyers — Stop in and see how your aging eyes can be helped while you enjoy your tying. Lots to choose from. Prices that won’t break the bank!


ESFS Guide Service

Bryan Parker will be spearheading a new ESFS offering of guide service. We will be guiding both for cold as well as warm water species. Please call or e-mail the shop for pricing and schedule availability for Bryan and Scott.


ESFS Thoughts on a Purchase of a new Outstanding Rod:

Many considerations are given to thought when making a substantial purchase of one kind or another – in this case a new High Grade fly rod. Here are some ideas that may resonate with you:

1) Purchase the rod for the “rule” – meaning that it should be the rod that you will fish most often when you venture out to your most frequented rivers or ponds. Make sure the rod fits the geography where you want it to perform.

2) Have the rods’ taper explained in detail to you. Make sure that you cast it, if possible, before shaking your head vertically as a sign of ownership.

3) Check on the rods’ guarantee from the company of origin. Misfortunes are a part of fly fishing!!

4) An outstanding fly rod gets “better with age” – Meaning that as your skill set develops over time your new rod will actually perform better! You will extract features from the rod that were “hidden” from you, but now benefit your enhanced skill set.

5) Realize that the fine instrument you purchased will never lose its’ efficiency. It’s not like milk over time – it will not go bad!

6) While price is important, it should not be the overriding reason for purchase. Treating yourself to a new finely detailed rod that meets all of your expectations will be worth the price. If your purchase price causes you to “eat hamburg helper” for the next year or so – Don’t buy the rod.

The feeling of quality workmanship and increased efficiency in your hand has subtle benefits over time that truly move the needle of enjoyment.

Come in to see the line-up of new Thomas & Thomas and Hardy Rods that are truly at the top of their class. I can assist you with all of your requirements.


Internet Purchasing vs. ESFS Purchasing

When you take a look at the rewards program being offered and all the products I carry for your needs, it should become apparent that I’m trying to meet the needs of everyone in the fly fishing community.

Please look closely at the rewards program in conjunction with your purchase needs as I can confidently make the claim that with the rewards program the Evening Sun Fly Shop is the least expensive fly shop in America – Bar none!! There is no fly shop that I know or any conglomerate, mega box store that competes with my prices.

These are at least 5 reasons to consider calling, stopping in, or e-mailing the shop before you CLICK the mouse.

You will help to support a local business that truly cares for you as a client and you will pay no more and always get FREE shipping to your door. Please try us out!!


ESFS Upcoming Events:

Thursday, March 9th

ESFS Fly Line Seminar

6:00pm

Thursday, March 16th

ESFS Leader/Tippet Seminar

6:00pm

Saturday, April 8th

Aquatic Bugology Class

9:00 am – 4:00 pm


SO YOU THINK YOU KNOW EVERYTHING?

The ESFS will be running every month interesting factoids…..

The birth flower of March is the daffodil. Daffodils are synonymous with spring and new beginnings.


Squannacook and Nissitissit maps

Get your map of the local rivers – the Squannacook & Nissitissit that I created in the store. 800+ copies have already sold to date. These maps will make great gifts.

Millers River maps

Finally in. Come and take a look at the latest & greatest map created by the shop for this river. 500+ copies have already sold to date. These maps will make great gifts.

Deerfield River maps

Announcement: I have finally finished a third map in the series: Come in and get your new copy of The Deerfield River Map.


New Fly Tying Items

New items that have arrived at the shop:

1) Lots of different soft hackle skins for wet flies and emergers

2) A very beautiful Red Fox skin that I have placed into pieces

3) A very different and unique Silver Fox skin – cut into pieces. Both these skins can be used for Streamers, tailing material and dubbing needs.

4) New Streamer and Wooly Bugger Hackle. Lots of new colors including dyed grizzly specimens.